Client: Handbag Manufacturer
Location: Noida, India
Industry: Manufacturing
Service Provided: Client Acquisition, Sales Management
The Challenge:
A handbag manufacturer in Noida, India, sought to expand into the European market by securing small to midsize fashion brands as clients. However, the company faced a significant hurdle: they lacked connections with European brands and had no clear strategy for entering the market. They needed a partner who could open doors, facilitate deals, and manage the entire sales process.
The Solution:
Adyraa was brought in to lead the client acquisition process, helping the manufacturer connect with European brands and secure long-term contracts:
•Targeted Client Acquisition: We identified five small to midsize European brands that aligned perfectly with the manufacturer’s capabilities. We focused on brands looking for high-quality, cost-efficient production partners.
•Sales Negotiations: Adyraa facilitated negotiations between the manufacturer and the European brands, ensuring that the production agreements met the needs of both parties. Our team ensured transparency and trust throughout the negotiation process.
•Relationship Management: Beyond initial acquisition, we managed the ongoing relationships, ensuring that the manufacturers delivered consistently and met the expectations of their new clients.
The Results:
Within the first 12 months, the manufacturer secured contracts with five European brands, moving their entire handbag production to India. The total orders received by the manufacturer in the first year exceeded €3 million, marking a significant expansion of their production capabilities and a firm foothold in the European market.
Client Feedback:
“Adyraa was exactly the partner we needed. They helped us break into the European market and build relationships with brands that are now our long-term clients. Their ability to negotiate deals and manage the sales process was invaluable. We wouldn’t have achieved this level of success without them.”